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Social Norms Marketing Campaigns: The Good, the Bad, and the Ugly

May 17, 2023


Presenters: Dr. William DeJong

Social norms marketing campaigns are an evidence-based approach to preventing alcohol-related harms but in practice, many college and university campaigns fail to follow best-practice guidelines for designing and implementing an effective campaign. In this webinar, we will review these guidelines and then critique a set of past campaigns.

Using Data to Inform Prevention Planning

April 13, 2023


Presenters: Dr. Karen Moses

This training will provide learning opportunities aimed to improve use of data to set priorities, develop plans, monitor trends, forge partnerships, and identify and close health equity gaps. The session is geared toward early career prevention and recovery professionals, and those new to collecting and using data to plan programs, although all are welcome.

Learning Objectives:

  1. Identify one or more data analysis methods used to make data easier to understand and use.
  2. Describe at least one strategy for using data to address health inequities.
  3. Describe how to use data to set prevention priorities and inform planning.
  4. Determine one new method you will implement to analyze and use data for prevention planning

Communities Talk About: The Value of Communities Talk and Other Federal Prevention Initiatives for Institutions of Higher Education Professionals

March 15, 2023


Presenters: Marion Pierce, Rich Lucey & Dr. Holly Hagle

The Substance Abuse and Mental Health Services Administration (SAMHSA) launched its 2023 Communities Talk to Prevent Alcohol and Other Drug Misuse, an initiative that focuses on alcohol and other drug misuse that negatively affect communities and our young adults. Since 2006, the initiative has provided prevention resources and planning stipends to thousands of community-based organizations, colleges, and universities.

During this webinar, participants will learn about the Communities Talk program, prevention resources and materials to reach college and university professionals, and how they can participate and host their own Communities Talk activities this year. Participants will also hear from other federal agencies like the Drug Enforcement Administration (DEA) about ways it is preventing drug misuse among college students through its programming like One Pill Can Kill public awareness campaign and other valuable resources for prevention professionals in the field. In addition, SAMHSA’s Prevention Technology Transfer Center Network (PTTC Network) will highlight materials and tools that can be used to reach your audiences at a deeper level.

Learning Objectives:

  1. Learn how IHEs can participate in the 2023 Communities Talk cycle and host their own activities.
  2. Learn about specific Communities Talk prevention resources and materials for IHE professionals.
  3. Learn about preventing drug misuse among college students from Drug Enforcement Administration (DEA).
  4. Learn about IHE prevention resources and strategies from the Prevention Technology Transfer Center (PTTC) Network.

Fish & Chips: Comprehensive Collegiate Problem Gambling Programming

February 15, 2023


Presenter: Michael A. Buzzelli, MA, MPH, OCPS

In developing a problem gambling program with colleges and universities; where do you start? Who do you work with? While professionals in the problem gambling field have known for years that college and university students are at an increased risk for developing problem gambling behaviors, few have been able to get effective and sustainable programs off the ground. These professionals typically receive the same responses of “our students don’t gamble” or more often “we have bigger fish to fry.” When developing a problem gambling program with colleges and universities we can’t just focus on the sports brackets, fantasy leagues and poker Chips, we must also address the Fish. This session will discuss the necessity of integrating problem gambling programming into campus life issues including substance use, mental health, finances, peer support and wellness and highlight key student populations to collaborate with when developing these programs.

Learning Objectives:

  1. Upon completion of the workshop, participants will have discussed the current landscape of gambling in Ohio, what has been done in the collegiate atmosphere, and what needs must still be addressed.
  2. Upon completion of the workshop, participants will be able to explain strategies in creating college and university buy-in around impactful and sustainable problem gambling programming.
  3. Upon completion of the workshop, participants will have developed a stronger sense of responsibility to integrate problem gambling into new or existing programming.

10 Commonly Asked Questions Regarding the Drug Free Schools and Campuses Act Requirements

December 14, 2022


Presenters: Dr. Eric Davidson

As part of the Drug Free Schools and Campuses Regulations, every institution of higher education which receives federal funds (e.g. financial aid, Pell grants, research grants) is required to annually notify students, staff, and faculty concerning alcohol and other drugs, maintain a program to address substance misuse, and complete a full review of their comprehensive substance abuse program on a biennial basis.

Many schools have neglected abiding by the Drug-Free Schools’ regulations, and are finding themselves in non-compliance when audited. This workshop will review the most commonly asked questions regarding current requirements and mandates of the Drug-Free Schools and Campuses Act, including required components of the annual notification, what constitutes a substance abuse program, and best practices regarding the Biennial Review Process.

Learning Objectives:

  1. List the primary requirements of the Drug-Free Schools and Campuses Act.
  2. Explain required elements of the primary requirements (annual notification, substance use program, biennial review)
  3. Explain DFSCA certification, monitoring, and enforcement

Introducing The Guide to The Eight Professional Competencies for Higher Education Substance Misuse Prevention: Overview, Content and Applications

November 17, 2022


Presenters: Dr. David Anderson & Joan Masters, M.Ed.

Professionals seeking to enhance positive outcomes with campus prevention efforts will benefit from this new resource designed to increase professional capacity in organized ways. This webinar demonstrates the rationale, contents, and implementation of knowledge, skills and applications relevant to furthering health-enhancing environments. Practical grounding and skill-building is demonstrated with a foundational training approach. This blend of eight competencies and locally-appropriate training provides steps forward for heightened impact.

Learning Objectives:

1. To understand the context of campus prevention professional preparation, including a range of opportunities for enhancement at the local, state and national levels.
2. To learn about eight core competency areas essential for professional development among those committed to implementing a comprehensive prevention strategy.
3. To learn specific opportunities for prevention professionals, campus leaders, state and national leaders, higher education academic programs, and others to organize, learn, practice and support enhanced skills.
4. To become acquainted with training available for improving foundational preparation.

Headshot of Ahmed Hosni, MSW
Ahmed Hosni, MSW
Headshot of Corey Davis
Corey Davis
Headshot of Chase Holleman
Chase Holleman
Headshot of Susie Mullens
Susie Mullens

What You Need & Want to Know About Harm Reduction: A Panel Discussion

August 25, 2022


Moderator: Ahmed Hosni

Panelists: Corey Davis, Chase Holleman & Susie Mullens

Tune in and learn from national experts as they answer your questions about changes in harm reduction efforts, policy considerations, advocacy and implementation strategies for college campuses.

Headshot of Kayleigh Greenwood
Kayleigh Greenwood
Headshot of Margo Lietschuh
Margo Lietschuh

The Social Determinants of Health and Student Well-being

February 2, 2022


Presenters: Kayleigh Greenwood & Margo Leitschuh

The social determinants of health (SDOH) are conditions in the places where people live, learn, work, and play, that impact a wide range of health risks and outcomes. Understanding the social determinants of health is key to helping improve students’ well-being. Join Missouri Partners in Prevention for a discussion on data related to the SDOH, their impact on student well-being, and the connection between the SDOH, justice, and equity.

Learning Objectives:
1. Understand the social determinants of health.
2. Apply information on social determinants of health to determine the impact on students’ well-being.
3. Identify strategies to address social determinants of health inequities on individual campuses.

Progress, Regression and Stagnation: Harnessing Current Data with a Longitudinal Lens

October 28, 2021


Presenter: David Anderson, Ph.D.

How well are colleges and universities doing with addressing drug and alcohol issues? Where are areas of progress, and what areas show no change or major gaps? Where have efforts dwindled or been pulled back, and what other concerns exist? With the aim of helping develop healthier and safer campus environments, the College Alcohol Survey’s current and longitudinal data (1979-2021) provides foundations for helpful and timely campus attention. New 2021 topics highlight the impact of social media and the pandemic. Attention is provided to policies and procedures, education and training, organization and planning, support services, and data collection and evaluation. Resources for campus self-assessment, reflection, and planning are offered to ground and inspire meaningful action.
Learning Objectives:
1. To understand data about college prevention efforts from both a current and long-term perspective.
2. To gain grounding and inspiration helpful for preparing meaningful and appropriate campus strategies.
3. To identify resources and strategies helpful for leading campus strategic planning and implementation efforts.
Headshot of Adam Jussel
Adam Jussel, JD

Consistently Enforced Sanctions: Connections to DFSCA and Mandatory Minimum Stantences

July 22, 2021


Adam Jussel, JD

This session will discuss the history of the DFSCA Act as it relates to consistent enforcement of sanctions, examine the history of mandatory minimum sentencing for drug offenses and disproportionate impact on people of color, and identify potential reforms and implications for universities.
Learning Objectives:
1.Understand the history of DFSCA Act as it relates to consistent enforcement of sanctions.
2. Examine the history of mandatory minimum sentencing for drug offenses and disproportionate impact on people of color.
3. Identify potential reforms and implications for universities.

The Updated College Intervention Matrix (CollegeAIM): What Colleges and Communities Need to Know Now

May 5, 2021


Jason Kilmer, PhD

Jessica Cronce, PhD

Alicia Baker, MA, MPH, CHES

Please join the National Institute on Alcohol Abuse and Alcoholism (NIAAA), the International Town and Gown Association (ITGA), and the Higher Education Center for this informative and interactive free webinar.

CollegeAIM is a comprehensive booklet and website (https://CollegeDrinkingPrevention.gov/CollegeAIM) developed by NIAAA to help college administrators and communities identify effective evidence-based alcohol interventions. CollegeAIM was first developed in 2015 and revised and updated in 2020 to reflect the most recent research. NIAAA’s CollegeAIM booklet and website have been valuable resources for college administrators for several years. During the webinar, the panelists will discuss the recent updates and how to use the new version.

Webinar panelists will include Jason Kilmer, Ph.D., Associate Professor, Psychiatry and Behavioral Sciences, University of Washington; Jessica Cronce, Ph.D., Associate Professor, Department of Counseling Psychology and Human Services and the Prevention Science Institute, University of Oregon; and Alicia Baker, Assistant Director, GatorWell Health Promotion Services, University of Florida

Understanding Psychedelics: State of the Science and Policy Changes in the United States

April 7, 2021


Alan Davis, PhD

Patricia Zettler, JD

Attendees of this webinar will be able to:

  1. Understand the background and current research on psychedelic substances
  2. Summarize the acute and enduring effects of psychedelic substances
  3. Understand recent state and local policy changes regarding psychedelic substances
  4. Discuss the implications of policy changes for college/university communities

Tobacco and Vaping Flavors: Kids and Race

September 24, 2020


Rob Crane, MD

Amanda Swenson Turner

When we all look back at the year 2020, we will first be reminded of how the world changed due to the COVID-19 pandemic, the fear it instilled, the inconveniences it caused, and of course, the social memes created across the world. 2020 will also be marked as a time that social and racial injustice was highlighted through observed health inequities and police misconduct. The tobacco industry has a long history of being an active participant in systematic racism and causing health inequities across all marginalized communities. In recent years, we’ve seen the tobacco industry use flavored e-cigarettes to hook teens into a lifelong nicotine addiction, but they’ve been guilty of directly targeting Black Americans of all ages with menthol products since the 1960s. Menthol is not only easier to start, it’s harder to quit.


Attendees of this webinar will be able to:

  1.  Review the history of the tobacco industry’s target-marketing of menthol marginalized communities and flavors to teens
  2. Discuss the evolution of the youth e-cigarette epidemic and industry use of flavors and social media marketing to addict kids.
  3. Overview of recent legislative work on flavor bans (FDA, dynamics of the Congressional Black Caucus, State of California and Massachusetts’ recent comprehensive flavor bans that include menthol cigarettes, local flavor policy work and the preemption risks)
  4. Understand the importance of including adequate enforcement for age-of-sale laws and discuss how retail licensing laws can regulate tobacco sales, reduce inequities and improve public health.
  5. Reinforce the dangers of smoking/vaping and COVID – recent findings from Stanford

Call to action

o How to speak to your students about the dangers and sordid history of racism and tobacco sales– talking points and flyers
o How does your state stack up in tobacco control policies and what can you do to help protect youth

Vaping Their Brains: E-Cigarettes and the College Community

July 8, 2020


Rob Crane, MD

Amanda Swenson Turner

Join Rob Crane, MD, Professor of Family Medicine at the Ohio State University, and Amanda Swenson Turner, Executive Director of the Preventing Tobacco Addiction Foundation, as they discuss the long-term consequences of the vaping epidemic, review effective prevention and intervention strategies and will explore how smoking cigarettes and e-cigarettes may increase your vulnerability to COVID-19.


Attendees of this webinar will be able to:

  1. Describe the extent of the adolescent nicotine use epidemic
  2. Discuss the various drugs, additives and devices marketed as “vapes” or e-cigarettes.
  3. Direct students and staff to appropriate resources to aid in nicotine cessation.
  4. Debate industry representatives that would oppose appropriate measures to regulate e-cigarettes.
  5. Understand the dangers of smoking while in a respiratory disease pandemic.
Dr. Elizabeth Allan
Lauri Sidelko

Alcohol and Hazing: examining the Intersections and Considering Implications for Campus Prevention

June 24, 2020


Elizabeth Allan, PhD

Lauri Sidelko

David Kerschner

Join Elizabeth Allan, PhD, Professor and Program Coordinator of the Higher Education graduate program at the University of Maine, Lauri Sidelko, Director of the Student Wellness Resource Center at the University of Maine and David Kerschner, a doctoral candidate and Waldron Fellow at the University of Maine, as this webinar provides participants with foundational information about hazing and its prevention with a particular emphasis on the intersections of hazing and alcohol misuse. Presenters will highlight research findings about campus hazing and its prevention, the Hazing Prevention Framework, and implications for the work of AOD professionals in higher education.


Attendees of this webinar will be able to:

  1. Be able to define hazing and identify its three key components.
  2. Gain familiarity with research findings related to hazing and college students and campus hazing prevention.
  3. Be able to describe the Hazing Prevention Framework and how they can help support campus hazing prevention.

Prevention with Purpose: The Importance of Strategic Planning in Drug Misuse Prevention

May 6, 2020


Rich Lucey

This interactive webinar session is brought to you by a joint partnership with the Association of Fraternity/Sorority Advisors (AFA), Holmes Murphy, and the Higher Education Center for Alcohol and Drug Misuse Prevention and Recovery (HECAOD). We know successful prevention requires partnerships and we look forward to continuing this conversation with future sessions.


Join Rich Lucey, Senior Prevention Program Manager in the Drug Enforcement Administration’s Community Outreach and Prevention Support Section, as he provides an overview of the Prevention with Purpose Guide, explore the steps of the Strategic Prevention Framework in detail, and provides useful take-home advice for established and new AOD professionals.


Attendees of this webinar will be able to:

  1. Explain how to use the strategic planning guide for preventing drug misuse among college students.
  2. Give examples of ideas for each step of the strategic prevention framework that support your local efforts.

The Role of Drug Checking and Other Harm Reduction Interventions in Responding to the US Overdose Crisis

January 29, 2020


Brandon DL Marshall, PhD

Diego Arene-Morley

Dr. Brandon Marshall, Associate Professor of Epidemiology at Brown University School of Public Health and his colleague Diego Arene-Morley, Community Engagement Coordinator at RICARES, will discuss the role of drug checking in your community and the implementation of a proactive overdose prevention model.


Attendees of this webinar will be able to:

  1. Review the state of harm reduction programs in the United States
  2. Assess the role of drug checking as an evidence-based intervention to reduce overdose deaths
  3. Evaluate results from a recent pilot study of fentanyl test strip distribution in Rhode Island
  4. Reconceptualize harm reduction as a recovery pathway
  5. Outline three approaches to FTS on three campuses
  6. Provide relevant documents to inspire other campuses

Implementation of a Collaborative Model for Opioid Overdose Prevention on Campus

October 10, 2019


Lucas G. Hill, PharmD, BCPS, BCACP

Lori K. Holleran Steiker, PhD, ACSW

Dr. Lucas G. Hill and Lori K. Holleran Steiker of the University of Texas at Austin will discuss the role of naloxone on campus and the implementation of a proactive overdose prevention model.


Attendees of this webinar will be able to:

  1. Recognize the risk for overdose death among college students
  2. Discuss the role of naloxone in overdose prevention efforts
  3. Describe the proactive overdose prevention model at UT Austin
  4. Plan for implementation of a proactive overdose prevention model
Brittney Vigna
Charlotte Petonic
Dr. Matthew Wawrzynski

Assessing Peer Educator Efforts

January 24, 2019


Brittney Vigna
Charlotte Petonic
Dr. Matthew Wawrzynski
Jake Lemon

Brittney and Charlotte will be covering the content on the University of Alabama’s peer education evaluation process. They utilize several different forms of quantitative evaluation to assess the ability of university students to understand and retain information delivered in the form of peer education.
Dr. Wawrzynski and Jake will discuss the National Peer Educator Study that provides advisors with trends and insights to better understand impact that peer education programs have on the learning and development of peer educators. Utilizing evidencebased research of peer educator learning and development, advisors are able to implement strategies that support and bolster their peer education programs.

Welcome Back: Veterans Transition to Academic Life

November 5, 2018


Michael Wm. Marks, Ph.D., ABPP: Dr. Marks is currently a Professor of Practice in Psychology and Program Director of the Supportive Education for Returning Veterans at the University of Arizona. He is also Executive Director of One Tree Learning Institute. Previously, he served as Lead Psychologistand Evidence Based Practices Coordinator at the Southern Arizona VA Health Care System. Dr. Marks has functioned as the PTSD Outpatient Clinic TeamLeader and as aPTSD Mentor for VA Hospitalsacross Arizona, New Mexico and West Texas. Dr. Marks was co-founder of Vietnam Veterans of Montana and has received the Disabled Americans Veterans Humanitarian Award. He was selected as the 2012 “OutstandingClinician of the Year” by the American Psychological Associations Division 18, VA Section. He is also co-developer of thenationally recognized, Supportive Education for Returning veterans (SERV) program, which is a cohort based curriculum designed to help veterans transition from military to academic life. The SERV curriculum has been cited by the Veteran’s Administration (VAOIG) as a best practice and is part of the VA’s “Strong Practices Project.” Dr. Marks has co-authored numerous books and articles and presented nationally on resilience and post-traumatic growth. He and his colleagues at One Tree Learning Institute provide resilience training to members across the healthcare and public service communities. Dr. Marks has dedicated his career to working with trauma survivors, both military and civilian, adults and children, for the last 44years.

Learning Objectives:
1. Participants will understand the challenges student veterans face as they transition from military to academic life.
2. Participants will understand what academic institutions can do to improve student veterans retention and graduation rates.
3. Participants will have an increased awareness of services the VA provides for SUD for veterans.

Drug Free Schools & Campus Act Regulations Overview and Updates

October 25, 2018


Eric S. Davidson, currently serves as the Interim Director for the Eastern Illinois University Health and Counseling Services and he will review requirements and mandates concerning annual notification strategies, what is considered a substance abuse program, best practices regarding the biennial review process, suggestions on programs, policies and data sources to be reviewed, and how to use the review process as a strategic planning method.
As part of the Federally Mandated Drug Free Schools and Campuses Regulations, each institution receiving Federal Funds is required to certify that is distribute an annual notification, maintain a substance abuse program, and conduct a biennial review of such program. This workshop will review requirements and mandates concerning annual notification strategies, what is considered a substance abuse program, best practices regarding the biennial review process, suggestions on programs, policies and data sources to be reviewed, and how to use the review process as a strategic planning method.
Learning Objectives
1. List the primary requirements of the Drug Free Schools and Campuses Act.
2. Explain required elements of annual notification policy.
3. Explain common elements and suggested best practices of
    Biennial Review process/reporting.
4. Explain importance of developing and tracking goals and objectives for the future biennium is.
Headshot of Dr. james Lange
Dr. Lange Headshot

Engaging Residence Life in Collegiate Prevention Efforts

July 12, 2018


Dr. James Lange is the Executive Director of the Higher Education Center for Alcohol and Drug Misuse Prevention and Recovery, an academic center of The Ohio State University. He does this, while also remaining the Coordinator of Alcohol and Other Drug Initiatives for San Diego State University. Recently, Dr. Lange was SDSU’s first Director of the stand-alone Health Promotion Department. His research and service career have earned him an international reputation within the field of AOD abuse prevention


Perhaps the most critical partners in a campus prevention effort are the Resident Advisors (RA’s) within the residence halls.  These student paraprofessionals likely have the greatest face-time with students of any campus representatives, and they are also one of the critical components for enforcement of campus AOD-related policies.   The “tone” they set for their halls, and the programs they create may have a lasting impact on the AOD use/misuse trajectory of the young students in their charge.


And yet RA’s can be difficult for the campus AOD prevention professionals to reach.  Indeed, for some campus Health Educators, RA’s are overlooked entirely.  So for those campuses, this cadre of perhaps 100 or more prevention partners are an untapped resource for moving the needle on campus AOD issues.


This webinar will review the role RAs play within the prevention/intervention model and how their actions may affect the AOD environment.  We’ll discuss strategies that can increase both RA effectiveness and their integration into the broader campus comprehensive strategy for AOD misuse prevention, intervention and recovery support.

David Anderson, Ph.D.

Investing in Lifetimes: Using Our History to Enhance Our Impact

June 14, 2018


David Anderson is Professor Emeritus at George Mason University. Although he has been at GMU for 28 years, he has prior experience working in other colleges as well. Dr. Anderson has also conducted research and written several books. He currently serves as the President of the Board of Directors for the Celebration Residential Owners Association.

Attendees of this webinar will:

1. Understand the historical context of campus efforts addressing drug and alcohol misuse, including policies, programs, support services, prevention and education, evaluation, resources, and strategies.

2. Learn about areas of progress and gaps within the context of a comprehensive campus strategy.

3. Identify specific short- and longer-term approaches for implementation by campus leaders and groups, including tools, resources and strategies.

Kathryn McKee, MD
Kathryn McKee, MD
Sarah Nerad, MPA
Victor Schwartz, MD

Addressing Opioid Misuse on Campus: Policy, Treatment, and Recovery

February 21st, 2017


By the end of this webinar, participants will be able to:

  1. Recognize how college policies can impact the ability to address opioid use
  2. Understand federal laws around communication with families in face of illicit substance misuse
  3. Understand steps colleges can take to help protect their students from opioid overdose
  4. Describe the benefits of using medication to assist in treatment of opioid addiction
  5. Discuss how 2 different medications are used in the treatment of opioid addiction
  6. Identify criticisms or problems associated with medication assisted treatment
  7. Understand the needs and challenges of being in recovery on a college campus
  8. Describe what collegiate recovery programs are and the benefits of them
  9. Summarize ways to get involved with collegiate recovery on your campus
Cindy Clouner
Cindy Clouner, LSW, CPS

Environmental Prevention 101

October 17th, 2016


College students don’t live in a bubble, even those that reside on campus. They may live, work, and play within the community. With alcohol use a top public health issue among college students, the negative consequences can also impact campuses. Campuses and communities can and should work together to implement environmental prevention strategies to reduce high-risk drinking.

This webinar gives an overview of the benefits of environmental prevention, examples of effective strategies, and how environmental prevention can make the most impact with limited resources. Health promotion and wellness professionals that are new to alcohol and drug prevention, mental health counselors, law enforcement, and campus/community coalition members would all be better able to advocate for and implement evidence-based environmental prevention strategies after this webinar.

Learning objectives include:
1: Participants will be able to define what environmental prevention is and understand the research behind it
2: Participants will be able to identify evidence-based environmental prevention strategies
3: Participants will be able to identify resources that identify and support environmental prevention.

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